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Google Ads 2025

Google ads are an advertising campaign of Google by which they show online advertisements to audiences. The main purpose is to track the right audiences for the desired products that they search on the internet. You never know the preference of particular audiences. So Google ads help you out to reach the audiences based on their interests.

4.9 (47)

Syllabus 217

01

1. Welcome To Google Ads

4 Lessons
02

2. Introduction To Digital Media Buying

35 Lessons

2.1. Introduction To Media

Videos .

2.2. Media Buying & Planning

Videos .

2.3. Digital Media Buying

Videos .

2.4. Media vs Advertising

Videos .

2.5. Media in the Marketing Context

Videos .

2.6. Traditional vs Digital Media Buyer

Videos .

2.7. Onboarding Questionnaire Before Start Project

Videos .

2.8. Rate Card of Media Buying in Bangladesh

Videos .

2.9. 3 Months Media Buying Plan

Videos .

2.10. Content in Media Buying

Videos .

2.11. Copywriting in Media Buying

Videos .

2.12. The Game of Pay Per Click (PPC)

Videos .

2.13. 10 Things Must Know Before Doing PPC

Videos .

2.14. What Should You Do Regularly As A PPC Manager?

Videos .

2.15. Understanding of Conversion

Videos .

2.16. Cause & Effect Relationships

Videos .

2.17. 80-20 Rules

Videos .

2.18. Intent vs Identity (Demographic) Marketing

Videos .

2.19. PPC KPIs & Metrics

Videos .

2.20. Ads Budget & ROI Calculator

Videos .

2.21. PPC Math & Calculation

Videos .

2.22. PPC Myth & Reality

Videos .

2.23. Customer Journey

Videos .

2.24. Customer Funnel

Videos .

2.25. Understanding of Campaign Objectives

Videos .

2.26. AND & OR Formula in Media Buying

Videos .

2.27. Brainstorming & Targeting

Videos .

2.28. Buyer Persona Basic - Part 01

Videos .

2.29. Buyer Persona Practical - Part 02

Videos .

2.30. A/B Testing Basic - Part 01

Videos .

2.31. A/B Testing Practical - Part 02

Videos .

2.32. Alpha & Beta Campaign

Videos .

2.33. Landing Page Basic - Part 01

Videos .

2.34. Landing Page Practical - Part 02

Videos .

2.35. Various Types of Ad Format

Videos .
03

3. Google Tag Manager Basic

10 Lessons
04

4. Introduction To Google Ads

12 Lessons
05

5. 2025 Update: Deep Dive into Google Ads

12 Lessons
06

6. 2025 Update: Google Ads Conversion Tracking (Online & Offline)

36 Lessons

6.1. Universal Analytics To GA4 Migration

Videos .

6.2. How to Track Form Submissions with GTM in GAds

Videos .

6.3. How to Track Form Submissions with GTM in GA4

Videos .

6.4. How To Track Clicks On Elements With GTM in GAds

Videos .

6.5. How To Track Clicks On Elements With GTM in GA4

Videos .

6.6. Different Platforms Data Layer Implementation

Videos .

6.7. Track Ecommerce Events in GAds with GTM

Videos .

6.8. Track Purchase Event in GAds with GTM

Videos .

6.9. How To Configure Account Default & Campaign Specific Goals

Videos .

6.10. Conversion Action Settings Best Practices

Videos .

6.11. Track Incoming Phone Calls With Call Tracking Software

Videos .

6.12. Website Call Conversion Tracking with GTM in GAds

Videos .

6.13. Call Tracking Software CallRail Setup For Google Ads

Videos .

6.14. Measure with Enhanced Conversions

Videos .

6.15. How to Use Enhanced Conversion without Data Layer in GTM

Videos .

6.16. How to Implement Enhanced Conversions with Data Layer in GTM

Videos .

6.17. Consent Mode & Conversion Modelling

Videos .

6.18. How to Implement Consent Mode V2 with GTM

Videos .

6.19. Offline Conversion Tracking Overview

Videos .

6.20. How to Implement Offline Conversion Tracking using GCLID

Videos .

6.21. How to Implement Enhanced Conversions for Leads

Videos .

6.22. Hashing first-party data for scheduled uploads

Videos .

6.23. OCT Data From Website to CRM or Google Sheet with Zapier

Videos .

6.24. How to setup New vs. Returning Customer Data with GTM

Videos .

6.25. Correction in Data Layer Variable Ecommerce Sequence

Videos .

6.26. How to Implement Conversions with Cart Data with GTM

Videos .

6.27. How to Avoid Duplicate Conversions

Videos .

6.28. How To Implement Conversion Adjustments

Videos .

6.29. Understanding of PROFIT, ROAS & POAS

Videos .

6.30. Setup Profit with Custom Column in Google Ads with GTM

Videos .

6.31. Setup Profit Tracking Tools with GTM in Google Ads

Videos .

6.32. How To Setup Google Ads Conversion Importing from GA4

Videos .

6.33. Google Ads Dynamic Remarketing Setup with GTM with Product ID

Videos .

6.34. How to Build an Audience For Remarketing Campaign in Google Ads

Videos .

6.35. How to Build an Audience For Remarketing Campaign in Google Analytics 4

Videos .

6.36. How to Make a Dynamic Remarketing Google Ads Display Campaign

Videos .
07

7. 2025 Update: Google Ads Server Side Tracking

14 Lessons
08

5. Search Ad Campaign

4 Lessons
09

6. Keyword Research

5 Lessons
10

7. Campaign Features

17 Lessons
11

8. Alpha/Beta Campaign

3 Lessons
12

9. Google Ads Desktop Editor

2 Lessons
13

10. Bidding Adjustment & Strategy

5 Lessons
14

11. Conversion Tracking

8 Lessons
15

12. Call & Lead Ads

4 Lessons
16

13. Remarketing Audience & Campaign

3 Lessons
17

14. Some Important Features

6 Lessons
18

15. Targeting

3 Lessons
19

16. Google Display Ad

3 Lessons
20

17. YouTube Ads

4 Lessons
21

18. Google Maps Ads

2 Lessons
22

19. Shopping Ads

6 Lessons
23

20. Reporting

4 Lessons
24

21. Other Ads

5 Lessons
25

22. Certification & Audit

2 Lessons
26

23. Career with Google Ads

3 Lessons
27

24. Troubleshooting & Success

5 Lessons

The digital marketing world is so versatile, and so the advertising world is. The marketers always focus on grabbing the attention of the audiences who search on the internet. Making the customers enchanted with your product advertising isn't an easy task, you know? That's why many marketers follow innovative ways to bring out the best of their business.

 

But among all, Google ads are one of the most excellent approaches to perform such action. If you are either a marketer or an advertiser, obviously you have heard of it. To capitalize on the number of searches people do on Google every day, no other option is as good as Google ads. So the importance of Google ads training is increasing rapidly.

 

If you want to know about Google ads in-depth, we are here for you. Our Google ads course is based on real-life applications of ads on the search engine. So you can know about how they work to attract customers. Before we go to the overall detail about our online Google ads course, let's gather some knowledge about Google Ads.

 

Moreover, billions of people worldwide use Google. You can gain massive traffic through Google. Therefore, day by day, it is becoming a reliable option for marketers to promote their business online.

 

Why Should You Know Google Ads

If you are a digital marketer or an advertiser, you simply can't deny the importance of google ads. With the fantastic growth of Google users worldwide, google ads are now a valuable way to earn traffic. Apparently, you want to promote your business through the most popular search engine, don't you?

 

Ranking organically on Google is often tricky as compared to ranking through paid advertisements. Your competitors can push you down on the search page just by using Google ads. Keeping this in mind, you can increase the possibility of outranking others when you apply Google Ads in your business.

 

Need another reason? Well, using PPC (Pay Per Click) for product advertising is the best solution as a part of a paid business strategy. Above all, there is hardly any way that can beat this technique to drive people to your site.

 

Importance of Google Ads in Career

Looking to make a career by learning Google ads? That's great. In recent years, Google ads have become one of the reliable ways for paid advertisements. There are plenty of scopes to make a career by learning it. Here are some of them:

 

  • The advertisement industry is expanding a lot in the entire world. Advertisers always look for opportunities to satisfy their clients with improved traffic for their business. So it is inevitable that if you learn Google ads, you are on the right track. In the meantime, you can gather more knowledge to bring values for your clients with your skills. Eventually, your client's business growth will have an impact on building your career.
  • Imagine working relentlessly in your sector to get valued for your work? Unfortunately, in many industries, that doesn't happen. Don't worry. In this digital marketing world, you always have scopes to promote yourself through your works.
  • You might start your career by earning a moderate Google ads job. Afterward, you can manage respective jobs such as Google ads specialist, Google ads strategist, and many more. There are plenty of digital marketing companies in Bangladesh. All of them provide Google ads service in Bangladesh. You have sufficient options to get a job in such companies depending on your skillset.
  • Not interested in office work? How about doing a freelancing job sitting at home? That sounds much more relaxing, right? In this global world, you always have options to do freelancing. You just have to look for suitable works in freelancing sites like Upwork or Fiverr.

 

Why Should You Buy This Course?

Most of the marketers have more or less basic ideas about Google ads. But many of them are not knowledgeable about how to implement Google ads strategies for their business. If you are one of them, our Google ads online course will be a great value for money in your career.

 

Also, our course is elementary & easy-going. If you go through the course outline, you can find relevant Google ads case studies are included for better understanding. We show full commitment to cover a wide range of topics. That will provide you nuts and bolts of Google ads.

 

Even though you are a beginner, we can assure you about providing the best Google ads course. We always prepare comprehensible course modules for the beginners to boost their confidence. Of course, we believe our initiative will come handy for the newbies.

 

Who Should Learn Google Ads?

Before learning something new, you need to understand why you are going for that. Likewise, there is a wide range of people who require the knowledge of google ads. Are you one of them? If you are, go for it.

 

  • Let me guess you own a brand that you want to promote on Google. In that case, you must find out those people who search ad similar to your niche. Our Google ads learning course can guide you to reach your goal, which you want to target.
  • You are a newbie who wants to establish a career in this sector. Since Google ads are one of the vital topics in digital marketing, you simply can't ignore it at an early stage.
  • Working as an advertiser or media planner in an ad agency? Then, I reckon a Google ads training will help you out in your workplace to fulfill client requirements.

 

In short, Google ads are one of the fundamental parts of Digital marketing. You might have seen it or even used it while performing brand promotion. But their use is much more versatile than you can ever assume. They are a significant weapon to outrank competitors if appropriately implemented.

 

That's why we emphasize this segment a lot. Our advanced Google ads training is well-organized & systematic for the trainee's ease of understanding. You can find plenty of Google ads training courses in Bangladesh. But we offer a complete package for your smooth approach to build a successful digital marketing career.

 

We always appreciate the dedication and interest of the trainees to learn digital marketing. So prepare yourself as an expert in this sector by choosing our high-quality Google ads training course.

FAQ

Do we receive any certification?
Yes. You will receive the individual course completion certificate (digital-copy).
Is this live training or pre-recorded video?
Right now, it’s the OTT platform, which means we are a video-on-demand platform. You have to watch recorded videos.
Why is this course Paid?
We work as a team. We are dedicated to giving support, making new videos to meet trends or latest updates, and troubleshooting.
Is this course a monthly subscription or lifetime?
This course is lifetime access.
Can I cancel my enrollment? Will I get a refund?
Sorry. You can’t get refunded after buying this course.
What payment options are available?
We accept BKash, Bank, Rocket, PayPal, etc.
What tools or resources do I need to attend the training?
You need a laptop, desktop, tablet, or mobile with high-speed internet.
What support will I get?
Live sessions, Email, Call, Group support, etc.
What are the scopes of work after learning this training?
The course is designed from beginner to advanced level learners. You will get in-depth practical sessions with an industry-oriented syllabus. You have a great chance to get a job, start your own business, or do client support on freelancing platforms.
I’d like to learn more about this training, who should I contact?
Please shot a message on live chat or make a call: 01711084441 OR email us at [email protected]

Instructor

Pijush Saha

Pijush Saha is the Digital Marketing Consultant, Coach and Ex Google Employee. He has been working for 12 years in the digital marketing sector involving predominantly in Performance Marketing including SEO, Media Buying, & Web Analytics.

Reviews And Ratings

4.9

47 Reviwer
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Mohammad Farhad on Aug 06, 2023

I have completed the Google Ads Masterclass course from Bongiyo. Learned a lot from this course. It was one of the best courses I've ever completed. This course is enough to learn advanced-level work. The tutor Pijush Saha Dada is really an excellent Mentor. Teach every topic very detail and advanced level. Thank you Bongiyo. Thank you Dada.

Saidul Islam Pobon on Jul 17, 2023

কিছুদিন আগে গুগল এডস এর উপর কোর্স করব ভাবছিলাম তখনই বঙ্গীয়র কোর্স আমার সামনে আসে । গুগল এডস এর উপর বঙ্গীয়র কোর্সটা দেখে আমি মুগ্ধ হই । এতো মানসম্মত কোর্স এর আগে আমি বাংলাদেশে দেখিনি । প্রফেশনাল একটি কোর্স এবং অনেক সমৃদ্ধ । তারপর আর কিছু না ভেবেই আমি জয়েন হয়ে যাই গুগল এডস কোর্সে । কোর্স বর্তমানে চলমান । যতই সামনে এগুচ্ছি ততই মূগ্ধ হচ্ছি । আসলেই এমন একটি কোর্সই আমি খুজতেছিলাম । ধন্যবাদ বঙ্গীয়কে

sazib on Jun 27, 2023

After a lot of searching, I found a good course. finally found the kind, of course, I was looking for. I learned a lot from this course. Bongiyo will be very useful if a newbie wants to learn digital marketing. Mentor Pijush Dada's way of explaining is amazing. Thank you pijush dada.

Md Shishir islam on Apr 03, 2023

এটা খারাপ একটা কোর্স এর থেকে ইউটিউব থেকে ফ্রি ভিডিও দেখে অনেক কিছু শিখা যায়

Nazmus Sakib on Mar 12, 2023

I have gained a great deal of practical knowledge from this course. Each aspect of the program is highly informative, and prior to enrolling, I had no knowledge of Google ads. However, after beginning this program and dedicating myself to learning, I have acquired a wealth of knowledge about Google ads. I am confident that this newfound knowledge will prove invaluable in my pursuits within the digital marketing sector. I extend my heartfelt thanks to Pijush Saha Bhaya for making this learning opportunity possible.

Google Ads 2025
365 Days

Tk 6,000 Tk 30,000 80% OFF


What's Included

  • 217 Lessons
  • 0 Downloadable Resources
  • 2921 Students Enroll
  • 30 Hours
  • Certificate Included
  • Online Accessibility