Digital Media Buying & Planning Blueprint

Digital media buying & planning mean the strategic approach to ensure proper ad placement in different platforms. The platforms include social media sites like Facebook, Instagram, Twitter, Linkedin, Youtube, and many more.

What you'll learn
  • Hands-on Advertising campaigns to meet business goals on various platforms
  • Determine Ads format, appropriate KPI parameters, & reporting to make plan
  • Get started from massive exposure to online & offline sales with lifetime customer
  • Learn how data is used to explore different ads, and make decisions for the next level
  • Desire to learn
  • Laptop / Mobile
  • Internet
  • No prior experiences

Have you ever thought about how perfect ads take place in the relevant content on the internet? If you wonder, that's the outcome of the combination of digital media buying and planning. In this evolving offline business market, both of them are growing a lot of importance among marketers.


Since the customers are interested in buying products online rather than offline, digital media marketing is progressing a lot. However, every successful marketing plan requires proper utilization. Likewise, it applies to a digital media business. That's why choosing the right strategies can bring out the best in business.


If you are looking for advanced media buying training in Bangladesh, we are here for you. We have a well-organized course outline for the ease of the trainees. Also, we are offering media planning training along with it to clear your idea about both of them. Before we give you the overall detail about our course, let's gain some basic concepts about digital media buying and planning.


The ultimate goal of this course is to help the learners understand the working principle of media buying and planning. Most importantly, both actions are equally crucial for a successful marketing plan. Media buyers have to collaborate with media planners to fulfill the common goal on behalf of their clients. In fact, a successful ad campaign is inconceivable without the application of media buying and planning.


No matter how much effort you give, proper ad placement is essential to succeed in this platform. For this reason, finding the appropriate context can be a tricky approach.


Why Should You Know

Frankly speaking, many don't understand the real theme of digital media buying. Instead, they just go for learning it without proper knowledge. But there are certain aspects which are vital before you enroll in any media buying training. Have a look at some of them:

  •  First of all, this sector is growing at an astonishing rate. A few years ago, not many marketers didn't want to invest money in digital media buying. Day by day, marketing strategies have developed a lot. Hence, ads are turning into an effective way to allure the customers. You can expect to build a promising future by learning media buying.
  •  Secondly, if you own a business, selecting the right audiences is vital. Digital media buying will help you out to reach the targeted customers whom you want to attract.
  •  Nowadays, brand promotion solely depends on this. Properly promoting the brand can help you reach the customers. Thus, digital media buying comes handy by cooperating with you to buy the right digital media.


Importance in Career

Business depends on so many things. But if you tell me to choose one of the important ones, I will surely pick digital media buying. Media buying plays a vital role to fulfill the objectives of a marketing campaign. Moreover, it is significant in building up your career. Here are some of the crucial career aspects of digital media buying:

  • With the ever-growing demand for ads to grab customer attention, this sector is escalating. So many agencies are stepping up to provide media buying services in Bangladesh. Undoubtedly, they are creating plenty of scopes to make your career in this sector shortly.
  • Every day the marketing strategies are taking a new turn. Keeping this mind, you have to be up-to-date with the recent trends to understand the customer's mindset. That's why brand owners are taking the help of media buyers and media planners to improve their business plans.
  • Many advertising agencies receive the demand of various clients to run successful ad campaigns for their products. To fulfill their requirement, a media planner develops necessary marketing plans. So agencies are showing interest in recruiting media planners for client satisfaction.
  • Alongside a media planner, a media buyer also contributes to an effective marketing campaign. You can take a strategic approach regarding media planning. But a media buyer will apply the media planner's strategy into the real action. Therefore, the agencies just can't ignore the importance of a media buyer. Eventually, that can hand you various media buying jobs like media buying specialists, media buying strategist, etc.
  • Plenty of freelancing job opportunities are available worldwide for the increasing need of ads to drive traffic. If you can be proficient in any of these, you can manage a decent amount of works in Upwork or Fiverr.


Who Should Learn

Let me guess you are a business owner and need your products' promotion. In that case, learning digital media buying can be beneficial to you. Thus, you can apply business strategies by your own merit without anyone's help.


Negotiating the price of ad placement in different media is a necessary skill in this area. In case you have negotiable skills, you can learn about media buying.


Besides, if you find an interest in online media marketing, digital media planning is an excellent choice for you. The way media planners keep eyes on the client's requirement & customer interest is very crucial. Proper knowledge about these things will lead you to a convenient situation to learn media planning.


Why Should You Buy This Course

Both media buying and planning are tricky. If you just go for them without learning correctly, you might fall in deep trouble. Keeping this in mind, we have introduced an innovative online media buying course for you. Planning to spend money on a digital marketing course in Dhaka? Our course is well worth it. To help you build an ideal career in this sector, we are committed enough to provide you the best media buying course in Bangladesh.


So many digital marketing companies offer media buying training courses in Bangladesh. But we believe our course outline is simple enough to make you understand both the segments. Our course will explain in detail the strategies to put the right ads for the right audiences.


Every media buying training class in our course will provide sufficient knowledge about different categories of media buying and planning. If you opt to be a successful media buying expert in Bangladesh, our course will guide you towards your goal. Don't hesitate if you are a fresher in this sector. As long as you have dedication & passion for the work, we are here to instruct you.


4. Google Ads

5. Facebook Ads & Marketing

10. Monetization with Media Buying

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Yes. You will receive the individual course completion certificate (digital-copy).
Right now, it’s the OTT platform, which means we are a video-on-demand platform. You have to watch recorded videos.
We work as a team. We are dedicated to giving support, making new videos to meet trends or latest updates, and troubleshooting.
Sorry. You can’t get refunded after buying this course.
We accept BKash, Bank, Rocket, PayPal, etc.
You need a laptop, desktop, tablet, or mobile with high-speed internet.
Live sessions, Email, Call, Group support, etc.
The course is designed from beginner to advanced level learners. You will get in-depth practical sessions with an industry-oriented syllabus. You have a great chance to get a job, start your own business, or do client support on freelancing platforms.
Please shot a message on live chat or make a call: 01711084441 OR email us at [email protected]

In a nutshell, digital media buying & planning is an advanced arena in digital marketing. People dip into this arena without understanding the concept mostly. Later, that brings massive failure for their career. That's why we have taken the responsibility to nurture your digital marketing skill.


What if you are a newbie who wants to make a career in this sector? No problem. Our course design is very much smooth & favorable. So you can quickly adapt to our media buying course.


We are a reliable company that welcomes all types of learners to receive freelancing training in Bangladesh. You will come to know about so many new things at the end of this course, trust me. 


We can promise that if you are passionate and committed to building your future in this sector, our course will help you succeed in the long run.

University of maryland
PIjush Saha
Pijush has been a data-driven digital marketing strategist for the past 8 years and helping brands grow.
Nazmul Arefeen

on Jun 21, 2022

দাদা এখানে প্রত্যেকটা বিষয় বিস্তারিত ভাবে আলোচনা করেছে, আমি অনেক দিন বাংলায় ডিজিটাল মিডিয়া বায়িং কোর্স খুঁজে পাইনি, শেষমেষ বঙ্গীয়তে পেলাম, এখন আমার মিডিয়া বায়িং ক্লায়েন্ট এর কাজ করা অনেক ইজি হয়ে গেছে, এই কোর্স আমার ভালো লাগছে, আশা করি আপনারও ভালো লাগবে।
Ahsan Sujon

on Jun 22, 2022

I am totally a beginner in digital media buying and this course provided me great value. It covered each and everything. The explanation is very simple and understandable for a newbie like me. I am happy that I took this course.
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