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Digital Marketing Latest Updates

4.1. SEO Update: Links No Longer A Top Three Google Ranking Signal

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Instructor

Pijush Saha

Pijush Saha is the Digital Marketing Consultant, Coach and Ex Google Employee. He has been working for 12 years in the digital marketing sector involving predominantly in Performance Marketing including SEO, Media Buying, & Web Analytics.

Syllabus

01

1. Digital Marketing Study Abroad Opportunity

3 Lessons

1.1. York University - Study in Canada

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1.2. Yeshiva University - Study in USA

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1.3. George Brown College - Study in Canada

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02

2. Digital Marketing Interview Preparation

10 Lessons

2.1. Digital Marketing Interview Questions - Part 01

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2.2. Digital Marketing Interview Questions - Part 02

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2.3. Digital Marketing Interview Questions - Part 03

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2.4. Digital Marketing Interview Questions - Part 04

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2.5. Digital Marketing Interview Questions - Part 05

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2.6. SEO Interview Questions & Answer - Part 01

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2.7. SEO Interview Questions & Answer - Part 02

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2.8. SEO Interview Questions & Answer - Part 03

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2.9. SEO Interview Case Study

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2.10. Interview Case Study For Media Buying _ PPC _ Advertising

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03

3. August 2023

4 Lessons

3.1. Google Launches Google Ads Library Tool

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3.2. Facebook Ads with Profile For Reels Only

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3.3. Google Ads Dashboard Changed Again

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3.4. Avoid Upwork Client Trap

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04

4. September 2023

3 Lessons

4.1. SEO Update: Links No Longer A Top Three Google Ranking Signal

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4.2. Google Tag in GTM & GA4

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4.3. 8 Blogging Best Practices

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05

5. Content Marketing

7 Lessons

5.1. Content Marketing Basic

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5.2. Content Marketing Planning with Customer Journey

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5.3. Best Content Marketing Strategy

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5.4. Content Marketing Goal and Budgeting

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5.5. Content Marketing Case Study

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5.6. How People Read Online

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5.7. Practical Content Idea Generation

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06

6. Marketing Automation

2 Lessons

6.1. Marketing Automation - Part 01

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6.2. Marketing Automation - Part 02

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07

7. AI For Marketing

3 Lessons

7.1. How To Create VIRAL Talking AI Generated Videos

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7.2. How To Make a Faceless YouTube Channel USING ONLY AI

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7.3. FACELESS Video Using FREE AI Tools

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08

8. SEO Updated Course 2024

20 Lessons

8.1. SEO - Blogging & Niche

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8.2. SEO - Keyword Research

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8.3. SEO - Website

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8.4. SEO - Content

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8.5. SEO - On Page

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8.6. SEO - Backlink Overview - Part 01

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8.6. SEO - Backlink Details - Part 02

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8.6. SEO - Backlink Types - Part 03

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8.6. SEO - Guest Posting & Niche Edits Backlinks - Part 04

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8.6. Broken Link, 404 Page and Resource Page Backlink - Part 05

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8.6. SEO - HARO Backlink - Part 06

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8.6. SEO - Buy Backlinks - Part 07

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8.6. SEO - Remove Bad Links with Link Disavow Tool - Part 08

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8.7. E-E-A-T and YMYL in SEO

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8.8. SEO - Google Dancing & Pogo Sticking

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8.9. SEO - Google Tag Manager

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8.10. SEO - Rich Snippet, Schema Markup & Structured Data

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8.11. SEO Final Tips

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8.12. SEO Checklist

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8.13. Technical SEO & Audit

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09

9. Web Analytics Updated Course 2024

16 Lessons

9.1. Must Watch For Newbie

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9.2. GTM, GA4 Setup in WP

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9.3. Events Details

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9.4. What to Track in GTM GA4

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9.5. By Default Events in GA4

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9.6. GA4 Cross Domain Tracking and Other Settings

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9.7. WordPress - Menu Click Tracking

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9.8. WordPress - Product Name Tracking - Part 01

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9.8. WordPress - Product Name Tracking - Part 02

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9.9. WordPress - Data Layer Implementation

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9.10. WordPress - Ecommerce Tracking - Method 01

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9.11. WordPress - Ecommerce Tracking - Method 02

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9.12. WordPress- Generate Lead

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9.13. WordPress - Phone Number Tracking

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9.14. GA4 Events & Conversion

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9.15. GA4 Reporting

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10

10. Make Portfolio As Newbie

4 Lessons

10.1. Make SEO Portfolio As Newbie

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10.2. Social Media Portfolio As Newbie

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10.3. Make Google Ads Portfolio As Newbie

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10.4. Make Web Analytics Portfolio As Newbie

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11

11. Influencer Marketing

6 Lessons

11.1. Best Case Study of Influencer Marketing

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11.2. Influencer Marketing & Its Types

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11.3. Influencer Marketing Tips

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11.4. Budget of Influencers

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11.5. Some examples

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11.6. Best way to find influencers

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12

12. Meme Marketing

6 Lessons

12.1. What is Meme Marketing

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12.2. Capabilities & Function of Meme Marketing

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12.3. Some Case Studies

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12.4. When to & When not to use

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12.6. How To Make Money with Meme

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12.5. Best Practices

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13

13. ChatGPT without Prompts

3 Lessons

13.1. SEO Keyword Research ChatGPT Templates without Prompts

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13.2. Facebook Ads ChatGPT Templates without Prompts

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13.3. SEO Writing & Blogging ChatGPT Templates without Prompts

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14

14. August 2024 Updates

5 Lessons

Recovered Website From Google Core Update - Part 01

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Recovered Website From Google Core Update - Part 02

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Recovered Website From Google Core Update - Part 03

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ChatGPT AI Content - Part 01

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ChatGPT AI Content - Part 02

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15

15. September 2024 Updates

3 Lessons

15.1. SEO Case Study - How Website Recovered After Google Core Updates

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15.2. SEO Case Study - How Website Recovered After Google Core Updates

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15.3. SEO Case Study - How Website Recovered After Google Core Updates

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16

16. October 2024 Updates

1 Lessons

16.1. Send Unlimited Emails at Low Cost

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17

17. November 2024 Updates

9 Lessons

17.1. Meta (Facebook) Ads Optimization Checklist

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17.2. Advertising Budget Spending Check

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17.3. Google Core Updates

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17.4. Research Entities To Optimize SEO Content Manually

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17.5. Research Entities To Optimize SEO Content with Google NLP & Sheets

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17.6. Research Entities To Optimize SEO Content Using This Tool

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17.7. SaaS SEO Checklist

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17.8. Performance Marketing Formula Handbook

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17.9. What is AEO (Answer Engine Optimization)

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